Simple Intro to SEO, GEO
2-minute video guide
What is SEO and GEO?
SEO = Get traffic from Google, Bing
GEO = Get traffic from AI tools (like ChatGPT, Google AI, Perplexity, Gemini)
The Big Idea (1 sentence)
One page = one clear topic
Search engines and AI like clear, focused pages
If one page talks about one thing, it ranks better.
Simple Example (AI Video Generator)
Imagine your product is an AI video generator.
People may search:
“AI documentary generator”
AI Video Ads for Small Businesses"
“AI education video generator”
Instead of one page, you create many pages, each covering one topic
“AI documentary generator”
AI Video Ads for Small Businesses"
“AI education video generator”
Many webpages boost SEO traffic
Many webpages boost GEO traffic
AI tools answer questions like:
“What is the best AI TikTok video generator?”
If you have:
A page only about that
Clear wording
Simple structure
AI is more likely to mention you.
Where to Put These Pages
Option 1: Subdirectory (Recommended)
yourcompany.com/ai-tiktok-video-generator
yourcompany.com/ai-documentary-generator
✅ Best for SEO
✅ Simple to manage
Option 2: Subdomain
features.yourcompany.com/ai-tiktok-video-generator
⚠️ Slightly weaker than subdirectory
Use CapGo AI sheet to create 50 pages per month in 10 mins
Without AI:
Writing 50 pages = weeks
With AI:
Writing 50 pages = minutes
AI helps you:
Write page text
Create variations
Cover many keywords safely
You still:
Review
Publish
Improve over time
The Golden Rule (Beginner Version)
If someone searches a phrase, you should have a page just for that phrase.
That’s SEO + GEO.