2-minute video guide

What is SEO and GEO?

• SEO = Get traffic from Google, Bing
• GEO = Get traffic from AI tools (like ChatGPT, Google AI, Perplexity, Gemini)

The Big Idea (1 sentence)

One page = one clear topic

Search engines and AI like clear, focused pages
If one page talks about one thing, it ranks better.

Simple Example (AI Video Generator)

Imagine your product is an AI video generator.

People may search:

• “AI documentary generator”
• AI Video Ads for Small Businesses"
• “AI education video generator”

Instead of one page, you create many pages, each covering one topic

• “AI documentary generator”
  • http://www.mootion.com/use-cases/en/ai-documentary-maker
• AI Video Ads for Small Businesses"
  • http://www.mootion.com/use-cases/en/ai-video-ads-for-small-businesses
• “AI education video generator”
  • http://www.mootion.com/use-cases/en/AI-education-video-generator

Many webpages boost SEO traffic

Many webpages boost GEO traffic

AI tools answer questions like:

“What is the best AI TikTok video generator?”

If you have:

• A page only about that
• Clear wording
• Simple structure

AI is more likely to mention you.

Where to Put These Pages

Option 1: Subdirectory (Recommended)

yourcompany.com/ai-tiktok-video-generator
yourcompany.com/ai-documentary-generator

✅ Best for SEO
✅ Simple to manage

Option 2: Subdomain

features.yourcompany.com/ai-tiktok-video-generator

⚠️ Slightly weaker than subdirectory

Use CapGo AI sheet to create 50 pages per month in 10 mins

Without AI:

• Writing 50 pages = weeks

With AI:

• Writing 50 pages = minutes

AI helps you:

• Write page text
• Create variations
• Cover many keywords safely

You still:

• Review
• Publish
• Improve over time

The Golden Rule (Beginner Version)

If someone searches a phrase, you should have a page just for that phrase.

That’s SEO + GEO.