Your goals and today's agenda
| Question | What we'd like to know |
|---|---|
| What's your goal? | Traffic, or brand mentions in AI answers |
| Have you tried before? | What you've done so far, and what worked |
| Are we okay with this agenda? | 1. Who CapGo is 2. What SEO & GEO are, and our strategy 3. Your strategy |
Keynote speakers. Harvard winners. The industry's leading case studies of frontier clients.
| Keynote speaker | Ahrefs Summit · HubSpot Summit · Shenzhen SEO Conference |
| Winner | Harvard Startup Competition · 1st place, Asia · Product Hunt #1 of the Day |
Our key clients
CanvaTikTokOppoMathGPTSiliconflowBaiduRedfinger
In short"We've generated 5 million AI mentions for our clients."
What GEO/SEO is and our strategy
3aWhat SEO & GEO are, and our strategy
In short"We create and optimize web pages on your site, so whatever people search, they can find you."
Our Plan
Coverage200–300 pages in the first 6 months3–8 languages
+
OptimizationKeep improving every page60–80 pages created or optimized a month
=
Max traffic and leads
Example: Mootion, an AI video company. Search any of these and you find them.
| People search | Google & AI show |
|---|---|
| create video over 2 mins | Mootion, #1 |
| ai video for education content | Mootion, cited |
| ai video for scary content | Mootion, #1 |
3bWhy organic search is the main growth engine for AI companies
In short"Notion gets 39× more traffic from organic search than from paid ads."
In short"People look for tools to solve a problem. Every problem is a search, and AI answers it."
3cYour benefit
10,000visits we bring you
×
$1cost per click on search ads (assumed)
=
$10,000ad spend you save
In short"Every 10,000 visits we bring you saves you about $10,000 in search ads."
Assumes $1 cost per click (CPC) on search ads.
Your strategy
| Topic | What we'll show you |
|---|---|
| Gaps | Searches your competitors win that you don't |
| Webpage opportunities | The pages we would build for you |